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10 Tips to Use Giveaways Effectively
Walk around any trade or consumer show and you will be able to collect a bag full of advertising specialties, or giveaway items all designed to promote. But look a little more closely. How many reall... (69 views)

17 Tips for Bringing Your Event to Life
Your job as an event planner doesn't stop with the meeting in the company boardroom. You may be called upon to organize an employee appreciate event, an awards dinner, a product launch, the celebra... (168 views)

Why Most People Fail at Marketing Anything on the Internet
Dear Friend, Do you know why most people fail at marketing anything on the Internet? Even though the products or services they are trying to sell are awesome? Pause a minute, regardless of your pre... (95 views)

Why USPs Don't Work
The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then being different will usually suffice. It is true that most businesses scrape by... (74 views)

3 Fastest Ways To Get Traffic To Any Website
After all the debate over website design, shopping carts and credit card processors, every website owner eventually comes to the startling realization that they need one more thing to survive - websi... (73 views)

How to Choose the Autoresponder Right for Your Business?
Let's give a definition to autoresponder first. So, what is an autoresponder? Think of it as a 'fax on demand' service. When a customer sends an e-mail to the autoresponder address, this smart 'robot... (88 views)

3 Reasons to Tap into the Power of Publicity
Publicity is obtaining editorial coverage or features for your business. Publicity is getting your business reported as news. Examples of publicity are newspaper and magazine articles, radio and tele... (79 views)

Don't Baffle Me. Talk to Me.
Congratulations, all you Internet marketing people you. You now command a whopping 3% of total advertising and marketing budget. Hey, it's better than, well...2%. And the number is trending higher.... (93 views)

11 Powerful Marketing Tips
Each of these 11 marketing tips is based on a marketing strategy or tactic proven to boost sales. How many are you using? Tip 1: Your customers buy your product or service to feel a certain way ... (97 views)

Moving Beyond Marketing Rituals to Increase Profits
You're at a networking meeting and someone asks for your business card. You hand them a fairly typical card with your company's name, your name and title, and contact information on it. What happens ... (116 views)

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