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How to Get/Sell High Value E-books and Profit -Monthly- on the Back-End: A Viral System Analysis
by Sherry Gordon Thank you for your interest! You're very welcome to reprint this article -in its entirety, including hyperlinks-, if you'll also put this resource box at the end: Sherry Gordon is the learn-it-and-pass-it-on creator of "The Affiliate Marketing Primer", at http://www.AffiliatePrimer.com/ - and the website http://www.ThinkJointVenture.com/ ... >>> Test your "Viral Marketing I.Q."... <<< http://www.Affiliate-Viral-Marketing.com/viral-IQ.htm Would you like -three-way- profit for little effort? ...Join the club. Really. There's a webmarketer who's figured out how to make -everyone- who joins a regular income - while delivering true value, not hype. What if -every- month you could have access to a fresh information product (e-book) that: Would probably help -you- in your business; Would definitely help lots of other people in -their- businesses; That you could sell (or bundle as a bonus with another product you're selling); Would lead directly into an ever-burgeoning source of -more- automatically-paid monthly income? You may already have heard of Jimmy D. Brown, who is the proprietor of the "Profits Vault" membership site: http://hop.clickbank.net/?jetta/thevault (Though it often surprises me how easy it is -not- to bump into even very well-known webmarketing "gurus".) He's boot-strapped his way into prominence as a marketer, yes - so he's learned a lot that a lot of us would like to know. He's good at organizing information and fitting in a -lot- of really useful tips (that are usually missing from the run-of-the-mill overview of the subjects he covers). His writing style is friendly; his books -look- pleasing. But here's the -real- thing... The man is a -very- clever thinker. He thinks -way- down the line... and has been developing some extremely thoughtful, creative, and workable -viral- marketing "systems" - multiplex means of promoting his (and/or your) products. This new-in-2002 "Profits Vault Monthly" program - http://profitsvaultmonthly.com/pvm?i=topweb - is one of the most intriguing cases-in-point I've run across. (And I've been getting fascinated with such systems - see my e-book, Viral Marketing Strategies for Affiliates and Affiliate Program Merchants (and Others) - http://www.Affiliate-Viral-Marketing.com/ - for proof!) Here are some of the highlights of a deal that the savviest people are going to find hard to refuse... - The books - See the Profits Vault Monthly site - http://www.Affiliate-Viral-Marketing.com/profits.htm - for a look at the range of topics... -Good-, useful information for any webmarketer (synthesized from the advice of others, and verified by the author's own now extensive experience). You get these books - which Jimmy sells a lot of for $19.97 each - as part of your PVM membership (more on that in a minute). You also get -master reprint rights- to each of the books... Meaning, you can not only -sell the books-, if you like - you can pass the right to sell the books on to others with their purchase. (Not -give- them away, nor bundle them - because this leads to the kind of situation where membership site owners, say, buy them -to- give them away, and flood the market... With this distinction in place, your own efforts - and those of the people you pass the resell rights on to - will be more rewarding.) (Still, yes, anyone might therefore end up being able to sell these books. But membership in Profits Vault Monthly ensures that you'll get first crack at them - and have your own links in them - as well as several other benefits that we'll cover in a minute. Remember, this is a viral -system-...) Oh, and you know how one thing leads to another? In the e-book that first introduced me to this viral system, Profit Pulling Reports, the author promotes the -next- book in the series - a sequel! Now, is that an easy sell, or what? (Profit Pulling Reports is one of three bonus examples of inspired, multifaceted, viral e-books that come free with my e-book, Viral Marketing Strategies for Affiliates and Affiliate Program Merchants (and Others) - at http://www.Affiliate-Viral-Marketing.com/ . Or you can purchase a copy from: http://www.Affiliate-Viral-Marketing.com/ppr-order.htm If you like -that-, I almost guarantee that you'll be impressed with the second volume, PPR "Advanced Tactics" - and find it very useful in your own marketing efforts. You can see the ad copy for it - and purchase it, if you like - here: http://www.Affiliate-Viral-Marketing.com/ppr2-order.htm ) In fact, -each- of the monthly offerings promotes many or all of the previous releases... So the impact of your participation builds as you go along. So no matter which PVM book people come by first, they get master reprint rights - and a chance to evaluate an example of what's available via the program we'll look into in a moment. - Added value - Of course, some of the information Jimmy passes along in these books makes use of some recommended affiliate program links. And no doubt the author is happy to have his own affiliate links activated and reap any resultant commissions. But one of the offers in each book is for customization with the -reprint rights owner's- affiliate links. (The PVM e-books are only in .exe format, not .pdf - so that the customization can be automated. This does preclude a small - and, I would hazard, dwindling - percentage of computer users from taking advantage of the show. Some people get all upset about "exclusive" e-books... To me, that little bit of exclusivity is comparable to niche marketing - an accepted marketing concept that simply means: focus on what works best for your offer. If you'd like to learn more about the ins and outs of e-book production, see my free e-book, How To Create Your Own E-book: http://Ebook-Creation.Scriptmania.com/ ) If you'd like to opt for the "Customization Package" (not a part of the PVM setup - anyone can do this), there's one back-end... You have the opportunity to earn affiliate commissions from various high-quality programs. Oh, Jimmy doesn't -just- rebrand affiliate links... In "Profit Pulling Reports 2" (and later e-books in the series), he allows PVM members (see below) to customize his free 7-day webmarketing e-course by distributing it from their own autoresponder and rebranding a number of the links in it. (You can view it by sending a blank e-mail to: mailto:earnmonthly@getresponse.com It's quite good advice, for any marketer.) ...So not only do you have the opportunity to make some affiliate income (and the course is really designed to promote PVM in the first place)... But -you- get the opt-in names (which have value to you) - and -he- probably gets you to read his course and solidify your intent to participate in the PVM program; -and- he gains intrinsically as the author. (And this is just one "detail"!) The other part of this Customization Package in each book is your ability to put in your own copy and accompanying links in little "sponsor ads" that appear at the top of most of the pages. Here you can promote your website/s, e-zine/s, e-book/s, affiliate program/s - whatever! Though this full-on customization must be paid for (and you don't make money directly from that), the -offering- of it is one of the major incentives for purchasers and passers-on of the books. And Jimmy's coupling of ad space with affiliate link "rebranding" is quite a smart move - that's -much- more value for the money. Then... Each of the books that comes along in this series promotes the Profits Vault Monthly -for- you. And that's the other major incentive... - Profits Vault Monthly - As a PVM member, you'll be able to have a version of each new book that's "rebranded" with -your- PVM affiliate link (which is only available to members). ...So that anyone who you do pass the book on to will join the program under -your- link. And what does this mean? It means that for every person who signs up under you, you'll make $20 - which is 66% of the $29.97 fee. Hey, that's a pretty darned nice affiliate program commission. Yeah, but I mean, $20 -monthly-... residual income! For as long as the person remains a part of the program. And while s/he's getting useful, re-sellable, -viral- e-books every month - plus ride-along promotion of that very residual income program... Reason leads me to believe that the chances of those people (who are actually active marketers - i.e., who are spreading the effect even further all the time) staying with it are excellent. Because, of course, this means too that it only takes your introducing -two- people to PVM for -your- PVM membership to be free (and earning). And that goes for your sub- affiliates as well (a benefit they see spelled out for them on the Profits Vault Monthly website). Hard to pass up, for a lot of folks. How does this payment system work? - with PayPal automatic payment scheduling. (You can cancel at any time.) Okay, this is another of those "exclusivity clauses"... Some people aren't hot for PayPal. Well, again - that's the system; it's for a reason. And if I may be so bold, I'll presume that Jimmy's reasoning runs thusly: PayPal is simple and widespread; offers the automatic monthly payment solution; and works with his setup. And the automatic monthly payment processing is another illustration of his cleverness. Because the most knowledgeable marketers (of any stripe) know that, just as once a payment is made it's a rarity for it to be rescinded, because that takes -effort-... Once a payment -system- is set up, it takes the same kind of unusual effort to cancel it. Mm-hmm... -Monthly- means more profits, and -automatic- means more profits! - for everyone. (As Jimmy says, almost guaranteed.) See what I mean about this guy being a clever thinker? Three-way income (that's how Jimmy promotes it) is really an understatement, we now see. There are the e-book sales. There's the Profits Vault Monthly residual income. There's the optional affiliate commission income -and- whatever else you promote via the sponsor ads. (And there's the unquantifiable benefit you receive from introducing others to a great little viral income generating system.) - What's in it for the -developer- of this viral system? - And smart ol' Jimmy D. Brown? He's making... $9.97/month from each PVM member $19.97 a bunch of times for the sale of each e-book from his websites $?? commissions on his own affiliate links in those e-books (not to mention his affiliate links in the e-books that get passed around by folks who didn't take him up on the customization offer) Promotion of -other- of his efforts, which lead eventually to some of the above (his e-zine, his autoresponder course, and other products he's developed for sale) More of a name for himself! Lots of authors promote viral e-books (most are given away). Many sell reprint rights to their e-books. A few provide affiliate link customization. Seldom, though, do you find so many - and such innovative - viral elements wrapped up in one marketing system. Of course, what's innovative today may be old hat tomorrow. Which is why it pays to think ahead - like Jimmy D. Brown does. Put several elements together, perhaps, into one novel scheme. And act -soon- on the great ideas you come up with - so that -you're- an innovator, too, and not just one of a big pack. Find 70+ Viral Marketing Strategies for Affiliates and Affiliate Program Managers (and Others), a number of examples of their use, and 40+ resources to draw from, here: http://www.Affiliate-Viral-Marketing.com/ (If you're not into affiliate marketing, but you have a business... "and others" is you!) (Want to test your "Viral Marketing I.Q."?... http://www.Affiliate-Viral-Marketing.com/viral-IQ.htm ) Sherry Gordon - Gordon Pioneering - Copyright 4-2002 (This article is available via autoresponder... Send a blank message to mailto:monthlyprofit@getresponse.com )
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